5 thoughts on “How to promote the decoration industry”
Yvette
How to promote the decoration industry? The changes are inseparable from its ancestors. When the decoration industry is doing network promotion, it often has a headache, but it is actually three aspects: 1. What is the purpose of network promotion? In other words, if you think about your prospective customers, what they look like, what their needs, and what are their preferences? Only by understanding these, the work of the latter can be better carried out, and the effect of less effort can be achieved. 2, how to choose network promotion channels? (1) Classification of network promotion channels The promotion channels for quasi -customer search habits, represented by mainstream search channel Baidu, Shenma, 360, Sogou, etc.; Headlines, Weibo, WeChat, Douyin, etc. rn针对用户碎片化阅读的推广渠道，以主流碎片化阅读渠道今日头条、抖音、微博等为代表，还有部分垂直细分的二线流量平台，包括喜马拉雅、博客、知乎、 Post it, etc. The promotion of other channels, mainly industry -related platforms, such as some vertical industry exchange forums, as well as industry sectors of some large portal websites, and some tool -type platforms, including maps, Didi, Mobike, etc. (2) Network promotion channel selection The choice of network promotion channels. Based on your positioning of customers, what are your quasi -customer needs, and what will they search? Which of your customers is mostly, what platforms do they prefer to spend time? Do your customers love to learn, do you love to visit the forum, and what forum loves to visit? This to understand the customer, and the promotion channels naturally come out. (3) Web promotion form Select The network promotion form: The first type is to spend directly spend money on the channel to advertise. There are customers who come in, and no customer comes in without spending money. The second type is the content of customer needs on the channel. This promotion form is slower. There are very few customers that can be brought in the early stage, but long -term accumulation will form a surge in traffic. The decoration companies on the market are small and medium -sized enterprises. Except for some decoration chain companies, most of them are difficult to get a lot of money and advertise directly on the selected promotion channels. Therefore, most small and medium -sized decoration companies walk on two legs. In the early stage, the first promotion form brought new customers. In the later period, it mainly brought new customers in the second promotion form. 3, online promoting customers’ secondary use of money spent the salary of employees, and the transformed customers have also been transformed, and the customers attracted are still very useful. What does that mean? I believe you have heard that the cost of maintaining an old customer is much lower than the cost of attracting a new customer. This customers are difficult to generate secondary demand after renovation, but don’t forget “user reputation”. How to let your old customers recommend new customers and let new customers bring new customers, it is a move of four or two. . Therefore, customers brought by online promotion must settle to the Internet platform. This platform can be your WeChat signal or WeChat group, Weibo, etc. It depends on your customer group. Then on the platform where the customer precipitate, formulate a gameplay or mechanism, for example, the old customers bring 2 new customers to renew the insurance for 2 years; or the old customers bring 2 new customers, directly reward cash, etc. Wait. How to play with you, there are many gameplay. But one thing is very important. If you want customers to bring customers, the decoration provided by the company must pass the quality. This is the basis for establishing reputation. When the customer refer to you to give you new customers, there is no worries. [Note] The essence of network promotion is the same as the nature of looking for customers offline. Whether you are home improvement or work, whether you are decoration or other traditional industries, you are inseparable from the essence of promotional marketing: people (customers)! Think centered on customers!
Establish your own company’s website To uses SEO to publish information The choice of several programs: The main way for online promotion is the search engine. Inject the URL on the search engine to increase the number of website access; it can quickly expand its popularity. If, establishing friendship links with other websites is an important part of online promotion. This mutually beneficial cooperation method can achieve more access to the number of access. It can also play an advantage in the search engine ranking, as well as mutual recommendations and complementary resources. It, use online advertising to promote our website. The form of online advertising is diverse and full of personality. . Fourth, traditional propaganda. After establishing a website, if you want to expand the popularity of the website, you need not only need to rely on the emerging media online to promote it. It is also a good choice for traditional media channels to promote the URL with newspapers, television and radio.
Pay content for time limit to check for freenAnswer Hello, you can promote it like this 1. First, you can go to the local website for advertising. 2. Second, you can go to the door of the newly developed community to send a single page and do it. 3. Third, you can promote it in the WeChat circle of friends. 4. Fourth, you can let your relatives and friends do it. 5. Fifth, you can let old customers do it. 6. Sixth, you can advertise on the TV station. 7. Finally, continue to improve the quality of your company’s decoration and create a good brand.nHello, if your question is resolved, if you are satisfied with my answer, please move your golden fingers to help me click to “directly end” in the upper right corner, and then give me a praise, thank you very much!
There are more and more companies using SMS platforms to develop SMS marketing with SMS platforms. In recent years, the government has accelerated the process of urbanization, which has led to the growth of marketing in the real estate industry. Decorative companies have sprung up and competition is becoming increasingly fierce. Then the decoration company uses the SMS platform to carry out marketing and publicity. How can the content of group message editing work well? The following editors have compiled some good text messages to send content essays for reference. [XX Decoration] What gifts are given when you come to the store for consultation, or how much square meters are you written directly, hard decoration, attractive calls; [xx decoration] Decoration company has an experienced design team The construction team with exquisite skills, ten years of decoration experience, thousands of customer word -of -mouth verification, XXX decoration is a decorative company worthy of your heavy responsibility; [XX decoration] XXX community owner, the date of the new house key to the key It is also approaching step by step. XX decoration friendship reminder: The test process cannot be sloppy, the hydropower, doors and windows are carefully checked, whether the wall is empty, whether the ground is flat, and the problem is required to be rectified in time. I wish you a new home for a new home. [XX Decoration] At 9:30 a.m. in X Month, the “XX Home Furnishing Group Purchase Alliance and Boutique Unit Design Exhibition Meeting” hosted by XX decoration will be gorgeous Unveiled. At that time, more than 40 scenes such as XX, XX, XX, XX, XX, XXXX, XX and XX electrical appliances, and XX Family Purchase alliance merchants will jointly hold group purchase activities on the spot to extensively conducive to consumers. [XX decoration] XXX year classic design site display, witness XX home development process*XX home group purchase alliance all merchants jointly launched unprecedented special discounts, many home products are as low as 20 % off on -site value -value hot hot sale*XX design design One-to-one intimate consultation at the elite site, 50 % off the design fee of the whole instructor’s design lineup*During the guests, there are exquisite gift time: xxx year xxx month xxx —- xxx day location: xxxxx [xx decoration] Do you still have a headache for the decoration plan? How to control the quality of decoration? Hongjingxiang Decoration and Decoration Intellectual Exchange Meeting, free to participate, be courteous. XX Month XX 9 o’clock in the morning, address xxxxx. Telephone*******. [XX decoration] Small to the wall? I’m here! Do waterproof? I’m here! Put the tiles? I come! I won’t come! I don’t come! I? It’s okay ~ Let me show you the renderings of your new house after decoration! The design is dissatisfied? It’s okay! I will change the construction! Don’t be satisfied? Staff to the construction of you! Don’t know me? ~ xx month xx day ~ You come to XXX Decoration Company. In more SMS business information, click the link below to make a text message for ten years ~~
The decoration industry is now a very good choice for Baidu’s bidding. The huge base of Baidu users can basically meet the needs of advertisers. As long as the advertisers show the page OK, the actual case sharing is enough to attract people.
How to promote the decoration industry? The changes are inseparable from its ancestors. When the decoration industry is doing network promotion, it often has a headache, but it is actually three aspects:
1. What is the purpose of network promotion? In other words, if you think about your prospective customers, what they look like, what their needs, and what are their preferences? Only by understanding these, the work of the latter can be better carried out, and the effect of less effort can be achieved.
2, how to choose network promotion channels? (1) Classification of network promotion channels
The promotion channels for quasi -customer search habits, represented by mainstream search channel Baidu, Shenma, 360, Sogou, etc.; Headlines, Weibo, WeChat, Douyin, etc. rn针对用户碎片化阅读的推广渠道，以主流碎片化阅读渠道今日头条、抖音、微博等为代表，还有部分垂直细分的二线流量平台，包括喜马拉雅、博客、知乎、 Post it, etc.
The promotion of other channels, mainly industry -related platforms, such as some vertical industry exchange forums, as well as industry sectors of some large portal websites, and some tool -type platforms, including maps, Didi, Mobike, etc.
(2) Network promotion channel selection
The choice of network promotion channels. Based on your positioning of customers, what are your quasi -customer needs, and what will they search? Which of your customers is mostly, what platforms do they prefer to spend time? Do your customers love to learn, do you love to visit the forum, and what forum loves to visit?
This to understand the customer, and the promotion channels naturally come out.
(3) Web promotion form Select
The network promotion form:
The first type is to spend directly spend money on the channel to advertise. There are customers who come in, and no customer comes in without spending money.
The second type is the content of customer needs on the channel. This promotion form is slower. There are very few customers that can be brought in the early stage, but long -term accumulation will form a surge in traffic.
The decoration companies on the market are small and medium -sized enterprises. Except for some decoration chain companies, most of them are difficult to get a lot of money and advertise directly on the selected promotion channels.
Therefore, most small and medium -sized decoration companies walk on two legs. In the early stage, the first promotion form brought new customers. In the later period, it mainly brought new customers in the second promotion form.
3, online promoting customers’ secondary use of money spent the salary of employees, and the transformed customers have also been transformed, and the customers attracted are still very useful. What does that mean? I believe you have heard that the cost of maintaining an old customer is much lower than the cost of attracting a new customer.
This customers are difficult to generate secondary demand after renovation, but don’t forget “user reputation”. How to let your old customers recommend new customers and let new customers bring new customers, it is a move of four or two.
. Therefore, customers brought by online promotion must settle to the Internet platform. This platform can be your WeChat signal or WeChat group, Weibo, etc. It depends on your customer group.
Then on the platform where the customer precipitate, formulate a gameplay or mechanism, for example, the old customers bring 2 new customers to renew the insurance for 2 years; or the old customers bring 2 new customers, directly reward cash, etc. Wait.
How to play with you, there are many gameplay. But one thing is very important. If you want customers to bring customers, the decoration provided by the company must pass the quality. This is the basis for establishing reputation. When the customer refer to you to give you new customers, there is no worries.
[Note] The essence of network promotion is the same as the nature of looking for customers offline. Whether you are home improvement or work, whether you are decoration or other traditional industries, you are inseparable from the essence of promotional marketing: people (customers)! Think centered on customers!
Establish your own company’s website
To uses SEO to publish information
The choice of several programs:
The main way for online promotion is the search engine. Inject the URL on the search engine to increase the number of website access; it can quickly expand its popularity.
If, establishing friendship links with other websites is an important part of online promotion. This mutually beneficial cooperation method can achieve more access to the number of access. It can also play an advantage in the search engine ranking, as well as mutual recommendations and complementary resources.
It, use online advertising to promote our website. The form of online advertising is diverse and full of personality.
. Fourth, traditional propaganda. After establishing a website, if you want to expand the popularity of the website, you need not only need to rely on the emerging media online to promote it. It is also a good choice for traditional media channels to promote the URL with newspapers, television and radio.
Pay content for time limit to check for freenAnswer Hello, you can promote it like this 1. First, you can go to the local website for advertising. 2. Second, you can go to the door of the newly developed community to send a single page and do it. 3. Third, you can promote it in the WeChat circle of friends. 4. Fourth, you can let your relatives and friends do it. 5. Fifth, you can let old customers do it. 6. Sixth, you can advertise on the TV station. 7. Finally, continue to improve the quality of your company’s decoration and create a good brand.nHello, if your question is resolved, if you are satisfied with my answer, please move your golden fingers to help me click to “directly end” in the upper right corner, and then give me a praise, thank you very much!
There are more and more companies using SMS platforms to develop SMS marketing with SMS platforms. In recent years, the government has accelerated the process of urbanization, which has led to the growth of marketing in the real estate industry. Decorative companies have sprung up and competition is becoming increasingly fierce. Then the decoration company uses the SMS platform to carry out marketing and publicity. How can the content of group message editing work well? The following editors have compiled some good text messages to send content essays for reference.
[XX Decoration] What gifts are given when you come to the store for consultation, or how much square meters are you written directly, hard decoration, attractive calls;
[xx decoration] Decoration company has an experienced design team The construction team with exquisite skills, ten years of decoration experience, thousands of customer word -of -mouth verification, XXX decoration is a decorative company worthy of your heavy responsibility;
[XX decoration] XXX community owner, the date of the new house key to the key It is also approaching step by step. XX decoration friendship reminder: The test process cannot be sloppy, the hydropower, doors and windows are carefully checked, whether the wall is empty, whether the ground is flat, and the problem is required to be rectified in time. I wish you a new home for a new home.
[XX Decoration] At 9:30 a.m. in X Month, the “XX Home Furnishing Group Purchase Alliance and Boutique Unit Design Exhibition Meeting” hosted by XX decoration will be gorgeous Unveiled. At that time, more than 40 scenes such as XX, XX, XX, XX, XX, XXXX, XX and XX electrical appliances, and XX Family Purchase alliance merchants will jointly hold group purchase activities on the spot to extensively conducive to consumers.
[XX decoration] XXX year classic design site display, witness XX home development process*XX home group purchase alliance all merchants jointly launched unprecedented special discounts, many home products are as low as 20 % off on -site value -value hot hot sale*XX design design One-to-one intimate consultation at the elite site, 50 % off the design fee of the whole instructor’s design lineup*During the guests, there are exquisite gift time: xxx year xxx month xxx —- xxx day location: xxxxx
[xx decoration] Do you still have a headache for the decoration plan? How to control the quality of decoration? Hongjingxiang Decoration and Decoration Intellectual Exchange Meeting, free to participate, be courteous. XX Month XX 9 o’clock in the morning, address xxxxx. Telephone*******.
[XX decoration] Small to the wall? I’m here! Do waterproof? I’m here! Put the tiles? I come! I won’t come! I don’t come! I? It’s okay ~ Let me show you the renderings of your new house after decoration! The design is dissatisfied? It’s okay! I will change the construction! Don’t be satisfied? Staff to the construction of you! Don’t know me? ~ xx month xx day ~ You come to XXX Decoration Company.
In more SMS business information, click the link below to make a text message for ten years ~~
The decoration industry is now a very good choice for Baidu’s bidding. The huge base of Baidu users can basically meet the needs of advertisers. As long as the advertisers show the page OK, the actual case sharing is enough to attract people.