Let’s talk about positioning first. To build a WeChat group, the owner must think clearly: Why build it? Who is the service object? How to serve them? Some friends set up a group for a while, pulled a group of people in, sent red envelopes, knew each other, had nothing to do with each other, and slowly dispersed. So a good group must be accurate, so how can you be calculated? I think a group is mostly based on blood, geography, karma, and fun. In these four ways, I think that the group of “karma interesting” is the most interesting, that is, the group formed by the fellows in the same industry and related fields (suitable for cross -border).
Itmically, it constitutes excellence. A good group must be diversified and layered. The composition of the group should not be too single, so that the value of collision and communication of this lack of viewpoints. At the same time, members must come from all parties from different ages and different occupations, with the core layer of leading exchanges, actively participating in the mid -back layer, and the onlookers that responded from time to time. A group with a reasonable diversified structure can have vitality. And this structure must be adjusted and upgraded with the needs of group friends. The differences, enthusiasm and cohesion between friends are the basis of the group existence. A high -quality group also has a corner with platforms such as public accounts and offline entities to form a new media matrix.
A good group, the group mainly maintains it well, to maintain sufficient activity, everyone can not only speak freely, but also have their own. To this end, the group mainly formulates simple and effective management regulations, and restrictions should be given to small advertisements and content that does not meet the group. From time to time, clean up and rectify, clear some group friends who do not meet the requirements of the group, absorb new forces in, and vomit new to maintain vitality.
Is friends say that a good group must have these:
It to organize online sharing activities; the agenda settings and framework theory; required spiritual leaders and red envelopes; The combination of offline activities; need to provoke controversial topics from time to time … Also, if you can build a public account, you can make more tricks. Multiple WeChat groups and public accounts can also constitute a self -media matrix, forming greater communication.
Speaking of the management of WeChat groups, in the eyes of many people, they may feel that they send welcomed words or something after Jianqun, and then make various promotion products in it to obtain a large number of orders. In fact, if you really want to do this, I am afraid that only the bamboo basket will be in the water. So how to manage the WeChat group?
. Do a good job of WeChat group positioning
Only by positioning WeChat groups can we effectively gather a group of people in common, this It is also the basis for establishing group members interaction. On how to do a good job of WeChat group positioning? First of all, we must clearly locate our WeChat group, The questions we must have the answer: Where are the seed users of WeChat group? How to do user drainage and fission in how to do it? Will of WeChat groups need activity? In WeChat groups to make layered grades? Then how to transform the WeChat group to transform Is it service? Product? Or knowledge? For WeChat groups, three points depend on positioning and seven points depend on operation. Positioning is needed before operation. Once the positioning occurs, the latter operation efforts may be in vain.
. Keep WeChat group evolution
The excellent WeChat group will always be evolved. We need to subdivide the value of the WeChat group and then refine it in depth. Future business competition is a professional competition and a competition for refined operating capabilities. There are no events in the world once and for all.
On how to keep WeChat group evolution. As follows, we can introduce the WeChat group points system. According to the different design of different points of the group type, through the points rewards, the WeChat group establishes a mechanism for the income mechanism to work. And bring social honor to excellent seed users. It refined operations, we must listen to the valuable sound in WeChat groups, even if it is different opinions, and constantly optimize the details, content, activities and other details of the WeChat group. As long as the operator communicates with the user attentively, users can definitely feel respect, value, and gain a sense of recognition, so as to form a virtuous circle of co -governance of WeChat groups.
. The value of the group
The WeChat group management is not meaningful to send some meaningful advertisements all day. Share some good articles, valuable content, or topics that group members are very concerned, so that they will attract the attention of members and increase the activity of the group. The value in the group will be automatically reposted by everyone. If some implicit promotion links are embedded in these contents at this time, the promotion will be completed invisible.
. Introduction to WeChat group tools
WeChat group daily management and maintenance, we need to use some WeChat group tools to assist management in the appropriateness. The purpose is to improve users While experiencing, we can also greatly improve our work efficiency.
Let’s talk about positioning first. To build a WeChat group, the owner must think clearly: Why build it? Who is the service object? How to serve them? Some friends set up a group for a while, pulled a group of people in, sent red envelopes, knew each other, had nothing to do with each other, and slowly dispersed. So a good group must be accurate, so how can you be calculated? I think a group is mostly based on blood, geography, karma, and fun. In these four ways, I think that the group of “karma interesting” is the most interesting, that is, the group formed by the fellows in the same industry and related fields (suitable for cross -border).
Itmically, it constitutes excellence. A good group must be diversified and layered. The composition of the group should not be too single, so that the value of collision and communication of this lack of viewpoints. At the same time, members must come from all parties from different ages and different occupations, with the core layer of leading exchanges, actively participating in the mid -back layer, and the onlookers that responded from time to time. A group with a reasonable diversified structure can have vitality. And this structure must be adjusted and upgraded with the needs of group friends. The differences, enthusiasm and cohesion between friends are the basis of the group existence. A high -quality group also has a corner with platforms such as public accounts and offline entities to form a new media matrix.
A good group, the group mainly maintains it well, to maintain sufficient activity, everyone can not only speak freely, but also have their own. To this end, the group mainly formulates simple and effective management regulations, and restrictions should be given to small advertisements and content that does not meet the group. From time to time, clean up and rectify, clear some group friends who do not meet the requirements of the group, absorb new forces in, and vomit new to maintain vitality.
Is friends say that a good group must have these:
It to organize online sharing activities; the agenda settings and framework theory; required spiritual leaders and red envelopes; The combination of offline activities; need to provoke controversial topics from time to time … Also, if you can build a public account, you can make more tricks. Multiple WeChat groups and public accounts can also constitute a self -media matrix, forming greater communication.
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Speaking of the management of WeChat groups, in the eyes of many people, they may feel that they send welcomed words or something after Jianqun, and then make various promotion products in it to obtain a large number of orders. In fact, if you really want to do this, I am afraid that only the bamboo basket will be in the water. So how to manage the WeChat group?
. Do a good job of WeChat group positioning
Only by positioning WeChat groups can we effectively gather a group of people in common, this It is also the basis for establishing group members interaction.
On how to do a good job of WeChat group positioning? First of all, we must clearly locate our WeChat group,
The questions we must have the answer:
Where are the seed users of WeChat group?
How to do user drainage and fission in how to do it?
Will of WeChat groups need activity?
In WeChat groups to make layered grades?
Then how to transform the WeChat group to transform Is it service? Product? Or knowledge?
For WeChat groups, three points depend on positioning and seven points depend on operation. Positioning is needed before operation. Once the positioning occurs, the latter operation efforts may be in vain.
. Keep WeChat group evolution
The excellent WeChat group will always be evolved. We need to subdivide the value of the WeChat group and then refine it in depth. Future business competition is a professional competition and a competition for refined operating capabilities. There are no events in the world once and for all.
On how to keep WeChat group evolution. As follows, we can introduce the WeChat group points system. According to the different design of different points of the group type, through the points rewards, the WeChat group establishes a mechanism for the income mechanism to work. And bring social honor to excellent seed users.
It refined operations, we must listen to the valuable sound in WeChat groups, even if it is different opinions, and constantly optimize the details, content, activities and other details of the WeChat group. As long as the operator communicates with the user attentively, users can definitely feel respect, value, and gain a sense of recognition, so as to form a virtuous circle of co -governance of WeChat groups.
. The value of the group
The WeChat group management is not meaningful to send some meaningful advertisements all day. Share some good articles, valuable content, or topics that group members are very concerned, so that they will attract the attention of members and increase the activity of the group.
The value in the group will be automatically reposted by everyone. If some implicit promotion links are embedded in these contents at this time, the promotion will be completed invisible.
. Introduction to WeChat group tools
WeChat group daily management and maintenance, we need to use some WeChat group tools to assist management in the appropriateness. The purpose is to improve users While experiencing, we can also greatly improve our work efficiency.