Who talked about the development prospects of the hotel industry in my country?
2 thoughts on “Talk about the development prospects of my country’s hotel industry”
Brad
On the current status and development prospects of China Convention and Exhibition Hotels The literal understanding, refers to conferences and exhibitions. Internationally, the exhibition is called “Meetings (conference), (reward tourism), (conference), and
(exhibition)”, usually referred to as MICE. Just thirty years ago, the exhibition industry could not be called “industry”, and it was not even seriously regarded as a segment of a specific industry. However, with the continuous and deepening and development of economic globalization, the economic exchanges and cooperation between multinational and cross -regional are developing forward with irresistible momentum. As an indispensable tool for commercial activities, conferences and exhibitions have risen. Playing an increasingly important role, it quickly formed its own market -the exhibition market, and successfully drove and gather a large number of related industries, such as tourism, transportation, transportation, catering, accommodation, translation, etc. The level of economic driving the exhibition industry on related industries also reached a ratio of 1: 9. Such a generous profit makes the hotel industry not indifferent. In fact, a considerable part of the hotel industry comes from the exhibition. The attitude of the hotel industry is becoming more and more positive. From those who can receive sporadic conferences to enthusiastically recruit large -scale exhibitions, from temporary transfer personnel services to separate conference departments, until here, convention -type hotels built on the exhibition industry and rely on the exhibition industry.
. The development status of the exhibition hotel in my country
The hotel -type hotel refers to hotels that receive meetings, exhibitions, and exhibitions as the main business. With the rapid development of my country’s convention and exhibition industry, in recent years, my country’s convention and exhibition market has successively established a number of exhibition hotels, and has achieved good economic and social benefits, providing new development momentum for the convention and exhibition industry. Many of these exhibition hotels have won honors in the industry. For example, the Xiamen International Convention and Exhibition Hotel won the “2005 China Hotel Golden Pillow Trone Award -China’s Top Ten Most Popular Resort Hotels”, and on behalf of the industry, it won the highest prize of the Golden Key Service in China Hotel -Golden Key Diamond Award. However, the Chinese exhibition hotels are far from the scale, grade, personnel and services in terms of scale, grade, personnel and services. Although the Convention and Exhibition Hotel is built for the segment of the exhibition, it has not fully occupied this market, and it is not in place for the development and operation of the exhibition industry products.
(1) The advantages of my country’s exhibition hotel
1. my country ’s exhibition hotels are based on the huge market of our convention and exhibitions. Nowadays, the global convention and exhibition industry has a prosperous situation. With its rapid economic momentum and huge economic potential, China has become a vital army that makes the exhibition industry cannot be ignored. Although my country’s convention and exhibition industry starts late, it has developed quite fast, especially in terms of hardware, and there is a trend of advanced development. All local governments are also actively participating in the development of the convention and exhibition industry. At present, my country’s already self -discipline industry associations have emerged. Many major conference reception units have also joined international organizations, and the exhibition industry system is being formed.
2. my country ’s exhibition hotels are in the rapid rise of the development of conference hotels. Although the exhibition hotel is a new field in the development of the hotel industry, foreign counterparts have explored a lot of successful experiences. Budging from their results, they can get more effort and less effective.
3. my country has successfully applied for the Beijing 2008 Olympic Games and Shanghai World Expo, and the impact of the entire exhibition industry is inestimable. To receive many tourists attracted by these two conferences, the guest rooms in Beijing and Shanghai have obviously in short supply, and there have been considerable gaps. In particular, it is more difficult to find the exhibition hotels that can provide rooms and exhibition areas. Under such hot market conditions, investment -type hotels are undoubtedly wise and far -sighted. Moreover, after the two events, how much room for rise in the international exhibition industry in the international exhibition industry will be expected how much international exhibitions will be recruited. Convention -type hotels are not just built with the trend, obviously have a longer -term development prospect.
4. The hotel is large, the flow of people flows is large, the entry and exit are relatively concentrated, and the guests stay for a long time.
The number of people participating in many large -scale exhibition activities, including the exhibition organizers, exhibitors, audiences, journalists, etc. Guest rooms and diet and rich entertainment facilities and other products. General group tourists staying in the hotel is roughly 1 to 2 days, but usually the time required for the exhibition is about 3 to 4 days, and some even more than 10 days, which has huge market potential. of course, in addition to the demand for guest rooms and catering, the exhibition industry also has a lot of service demand for other departments of the hotel, such as food delivery, laundry, fitness, business center services, etc., expanding the profit space for the hotel.
(2) The disadvantage of the exhibition hotel in my country
1. my country’s exhibition economy started late, and the overall development of the international convention and exhibition industry. The development of my country’s convention and exhibition economy is generally late, and the regional development is limited to some cities such as Beijing, Shanghai, and Guangzhou, and the scale, level, and influence of the exhibition are far from the internationally renowned convention and exhibition cities. However, other small and medium -sized cities in China are not enough to market, lack of exhibition source, and many major exhibition halls that follow the trend can only be idle, causing a lot of waste of resources.
2. my country’s exhibition hotels still focus on hotels, and the scale of the exhibition hotel is not enough. The Xiamen International Convention and Exhibition Hotel, which has just won the Golden Pillow Award, has only 206 rooms. It is only an auxiliary unit of the Xiamen International Exhibition Center. It emphasizes the function of the hotel, not the function of the exhibition. Shanghai Pudong Exhibition Hotel is a quasi -quasi -four -star hotel with only 150 rooms. Most of the domestic exhibition hotels are such business ideas, built from the central exhibition center, and then do exhibitions and retreat to hotels. Essence In the short term, this approach looks good at the boat, and it is good for the big trees. However, the boundaries of the hotel and exhibition hotels have been blurred, which is equivalent to abandoning its own market share, and it has not been bigger from the beginning, affecting future development.
3. my country’s exhibition hotels do not do enough in the development and marketing of exhibition products. Some exhibition hotels are under the banner of the exhibition hotel, but in the marketing activities, they did not focus on their positioning in accordance with their positioning, focusing on creating and selling their own exhibition products. As a hotel hotel, their advertisements are not describing how professional conference rooms, how many exhibition areas, and how many professional exhibition service personnel are described. Instead, they just emphasize that they have a few minutes of drive from the exhibition center. This obviously promotes others It affects yourself.
4. High operating risks, high costs, and high requirements for hardware and software. This is an unavoidable topic. The convention and exhibition hotels survive by the exhibition. If the local convention market is in a trough, the operation of the exhibition hotel will be seriously affected. Due to the scale of the exhibition hotel, its facilities and equipment utilization rates are very high and energy consumption is quite large. The cost of operation is much higher than other hotels, and the frequency of maintaining updates is also higher. The scale and conditions required for exhibition hotels are higher than that of ordinary hotels. Not only do they have certain requirements for hardware such as the size of the conference venue, the quality of the conference equipment, and the available parking spaces available in the parking lot; Professional knowledge and skills. In addition, the reception exhibition needs to make a lot of preparations in advance, to the conference room arrangement, room arrangement, menu formulation, and the approval method and withdrawal time. Essence
In short, although my country ’s convention and exhibition hotels have begun to take shape, there are still many places to continue to work hard on the road of professionalization and internationalization.
. The development prospects of the convention and exhibition hotels
(1) Integrated development prospects
Integrity refers to the integration of exhibitions and hotels Essence This is the effective development prospect of the current exhibition hotel. According to the characteristics of the exhibition industry and hotels at this stage, on the one hand, the main body of exhibition activities such as exhibitors, managers, and news media may become the source of the hotel.
The because of the exhibition, they gathered in the hotel in the marketing promotion of advertising, news, and Internet media in the hotel, and then consumed accommodation, catering, entertainment and other consumption in the hotel, bringing economy to the hotel’s economy to bring economy The benefits, even with the help of the hotel to complete shopping and tourism, promote the development of the guests’ relationship with the guests of the hotel; on the other hand, the high -quality services provided by the hotel will impress the guests, and the scale advantage formed by many hotels for good services will be It will also greatly improve the popularity and reputation of the place of the exhibition, promote the continuous development of the exhibition, and create a broader external development environment for the local area. For example, in Boao, Hainan, with the support and participation of the local government, the exhibition industry and the hotel industry have developed rapidly. (2) International development prospects
In terms of macro, the exhibition hotel must follow the international development model in the context of economic globalization. As the pillar industry of the tertiary industry, the exhibition and hotel industry can better feel the trend of economic globalization. Other tertiary industries will also be integrated into it to achieve multi -party cooperation in the tertiary industry and develop together. At present, the tourism industry and the transportation industry have begun to intervene in the operation of the exhibition and hotel, and future cooperation will be more extensive and deeper. The characteristics of internationalization: First, the branding of themes, the exhibition industry and the hotel industry must create their own marketing themes, and seek cooperation between the two parties. At the same time The second is to realize the modernization of technology, which is mainly manifested in the network of information communication, the improvement of the hotel’s reservation system, and the internationalization of the exhibition facilities. The hotel industry communication is large. Similarly, large -scale and group hotels tend to connect with large conventions and exhibitors to form a large -scale situation of organizational operation.
(3) The prospect of the development of micro -urbanization
First, a new positioning of the core place of the hotel’s convention and exhibition tourism must be made. The hotel no longer means an isolated building, which will contain the plot and more natural environmental factors. Of course, today’s large hotels in China will have its own independent space on the periphery of the building, but in the context of the convention and exhibition tourism, hotels will be carried out around space and natural factors, instead of using them as simple foils or embellishments. Because as a hotel at the exhibition venue, it provides more than just a place for accommodation and conference venues, but a new environment that can take the participants from the working environment they originally familiar with. The hotel’s comprehensive ability is stronger. Providing conferences and exhibition venues, just a level of the hotel. Life and leisure after the meeting put forward a full range of service requirements for the hotel at the reception exhibition. In this context, the integration of the hotel means that the hotel itself will become an independent and comprehensive living functional area, which will grow the face and structure of a city. In a natural, a miniature city hotel is the new landscape and driving force brought by the exhibition hotel to tourism.
. Conclusion
Themounts as the branch of the exhibition industry and hotel industry, standing out in the convention and exhibition economy background, occupying a place in the convention and exhibition market with its unique advantages, although although although History is not long, but has a good development momentum and prospects, and is forming its own service standards and systems. As an important carrier of the integrated development of the exhibition and the hotel, the international development path of the exhibition hotel has been boldly tried. The exhibition hotel will play a greater role in the convention and exhibition industry through its own continuous improvement and innovation. New momentum of economic development.
On the current status and development prospects of China Convention and Exhibition Hotels
The literal understanding, refers to conferences and exhibitions. Internationally, the exhibition is called “Meetings (conference), (reward tourism), (conference), and
(exhibition)”, usually referred to as MICE. Just thirty years ago, the exhibition industry could not be called “industry”, and it was not even seriously regarded as a segment of a specific industry. However, with the continuous and deepening and development of economic globalization, the economic exchanges and cooperation between multinational and cross -regional are developing forward with irresistible momentum. As an indispensable tool for commercial activities, conferences and exhibitions have risen. Playing an increasingly important role, it quickly formed its own market -the exhibition market, and successfully drove and gather a large number of related industries, such as tourism, transportation, transportation, catering, accommodation, translation, etc. The level of economic driving the exhibition industry on related industries also reached a ratio of 1: 9. Such a generous profit makes the hotel industry not indifferent. In fact, a considerable part of the hotel industry comes from the exhibition. The attitude of the hotel industry is becoming more and more positive. From those who can receive sporadic conferences to enthusiastically recruit large -scale exhibitions, from temporary transfer personnel services to separate conference departments, until here, convention -type hotels built on the exhibition industry and rely on the exhibition industry.
. The development status of the exhibition hotel in my country
The hotel -type hotel refers to hotels that receive meetings, exhibitions, and exhibitions as the main business. With the rapid development of my country’s convention and exhibition industry, in recent years, my country’s convention and exhibition market has successively established a number of exhibition hotels, and has achieved good economic and social benefits, providing new development momentum for the convention and exhibition industry. Many of these exhibition hotels have won honors in the industry. For example, the Xiamen International Convention and Exhibition Hotel won the “2005 China Hotel Golden Pillow Trone Award -China’s Top Ten Most Popular Resort Hotels”, and on behalf of the industry, it won the highest prize of the Golden Key Service in China Hotel -Golden Key Diamond Award. However, the Chinese exhibition hotels are far from the scale, grade, personnel and services in terms of scale, grade, personnel and services. Although the Convention and Exhibition Hotel is built for the segment of the exhibition, it has not fully occupied this market, and it is not in place for the development and operation of the exhibition industry products.
(1) The advantages of my country’s exhibition hotel
1. my country ’s exhibition hotels are based on the huge market of our convention and exhibitions. Nowadays, the global convention and exhibition industry has a prosperous situation. With its rapid economic momentum and huge economic potential, China has become a vital army that makes the exhibition industry cannot be ignored. Although my country’s convention and exhibition industry starts late, it has developed quite fast, especially in terms of hardware, and there is a trend of advanced development. All local governments are also actively participating in the development of the convention and exhibition industry. At present, my country’s already self -discipline industry associations have emerged. Many major conference reception units have also joined international organizations, and the exhibition industry system is being formed.
2. my country ’s exhibition hotels are in the rapid rise of the development of conference hotels. Although the exhibition hotel is a new field in the development of the hotel industry, foreign counterparts have explored a lot of successful experiences. Budging from their results, they can get more effort and less effective.
3. my country has successfully applied for the Beijing 2008 Olympic Games and Shanghai World Expo, and the impact of the entire exhibition industry is inestimable. To receive many tourists attracted by these two conferences, the guest rooms in Beijing and Shanghai have obviously in short supply, and there have been considerable gaps. In particular, it is more difficult to find the exhibition hotels that can provide rooms and exhibition areas. Under such hot market conditions, investment -type hotels are undoubtedly wise and far -sighted. Moreover, after the two events, how much room for rise in the international exhibition industry in the international exhibition industry will be expected how much international exhibitions will be recruited. Convention -type hotels are not just built with the trend, obviously have a longer -term development prospect.
4. The hotel is large, the flow of people flows is large, the entry and exit are relatively concentrated, and the guests stay for a long time.
The number of people participating in many large -scale exhibition activities, including the exhibition organizers, exhibitors, audiences, journalists, etc. Guest rooms and diet and rich entertainment facilities and other products. General group tourists staying in the hotel is roughly 1 to 2 days, but usually the time required for the exhibition is about 3 to 4 days, and some even more than 10 days, which has huge market potential.
of course, in addition to the demand for guest rooms and catering, the exhibition industry also has a lot of service demand for other departments of the hotel, such as food delivery, laundry, fitness, business center services, etc., expanding the profit space for the hotel.
(2) The disadvantage of the exhibition hotel in my country
1. my country’s exhibition economy started late, and the overall development of the international convention and exhibition industry. The development of my country’s convention and exhibition economy is generally late, and the regional development is limited to some cities such as Beijing, Shanghai, and Guangzhou, and the scale, level, and influence of the exhibition are far from the internationally renowned convention and exhibition cities. However, other small and medium -sized cities in China are not enough to market, lack of exhibition source, and many major exhibition halls that follow the trend can only be idle, causing a lot of waste of resources.
2. my country’s exhibition hotels still focus on hotels, and the scale of the exhibition hotel is not enough. The Xiamen International Convention and Exhibition Hotel, which has just won the Golden Pillow Award, has only 206 rooms. It is only an auxiliary unit of the Xiamen International Exhibition Center. It emphasizes the function of the hotel, not the function of the exhibition. Shanghai Pudong Exhibition Hotel is a quasi -quasi -four -star hotel with only 150 rooms. Most of the domestic exhibition hotels are such business ideas, built from the central exhibition center, and then do exhibitions and retreat to hotels. Essence In the short term, this approach looks good at the boat, and it is good for the big trees. However, the boundaries of the hotel and exhibition hotels have been blurred, which is equivalent to abandoning its own market share, and it has not been bigger from the beginning, affecting future development.
3. my country’s exhibition hotels do not do enough in the development and marketing of exhibition products. Some exhibition hotels are under the banner of the exhibition hotel, but in the marketing activities, they did not focus on their positioning in accordance with their positioning, focusing on creating and selling their own exhibition products. As a hotel hotel, their advertisements are not describing how professional conference rooms, how many exhibition areas, and how many professional exhibition service personnel are described. Instead, they just emphasize that they have a few minutes of drive from the exhibition center. This obviously promotes others It affects yourself.
4. High operating risks, high costs, and high requirements for hardware and software. This is an unavoidable topic. The convention and exhibition hotels survive by the exhibition. If the local convention market is in a trough, the operation of the exhibition hotel will be seriously affected. Due to the scale of the exhibition hotel, its facilities and equipment utilization rates are very high and energy consumption is quite large. The cost of operation is much higher than other hotels, and the frequency of maintaining updates is also higher. The scale and conditions required for exhibition hotels are higher than that of ordinary hotels. Not only do they have certain requirements for hardware such as the size of the conference venue, the quality of the conference equipment, and the available parking spaces available in the parking lot; Professional knowledge and skills. In addition, the reception exhibition needs to make a lot of preparations in advance, to the conference room arrangement, room arrangement, menu formulation, and the approval method and withdrawal time. Essence
In short, although my country ’s convention and exhibition hotels have begun to take shape, there are still many places to continue to work hard on the road of professionalization and internationalization.
. The development prospects of the convention and exhibition hotels
(1) Integrated development prospects
Integrity refers to the integration of exhibitions and hotels Essence This is the effective development prospect of the current exhibition hotel. According to the characteristics of the exhibition industry and hotels at this stage, on the one hand, the main body of exhibition activities such as exhibitors, managers, and news media may become the source of the hotel.
The because of the exhibition, they gathered in the hotel in the marketing promotion of advertising, news, and Internet media in the hotel, and then consumed accommodation, catering, entertainment and other consumption in the hotel, bringing economy to the hotel’s economy to bring economy The benefits, even with the help of the hotel to complete shopping and tourism, promote the development of the guests’ relationship with the guests of the hotel; on the other hand, the high -quality services provided by the hotel will impress the guests, and the scale advantage formed by many hotels for good services will be It will also greatly improve the popularity and reputation of the place of the exhibition, promote the continuous development of the exhibition, and create a broader external development environment for the local area. For example, in Boao, Hainan, with the support and participation of the local government, the exhibition industry and the hotel industry have developed rapidly.
(2) International development prospects
In terms of macro, the exhibition hotel must follow the international development model in the context of economic globalization. As the pillar industry of the tertiary industry, the exhibition and hotel industry can better feel the trend of economic globalization. Other tertiary industries will also be integrated into it to achieve multi -party cooperation in the tertiary industry and develop together. At present, the tourism industry and the transportation industry have begun to intervene in the operation of the exhibition and hotel, and future cooperation will be more extensive and deeper. The characteristics of internationalization: First, the branding of themes, the exhibition industry and the hotel industry must create their own marketing themes, and seek cooperation between the two parties. At the same time The second is to realize the modernization of technology, which is mainly manifested in the network of information communication, the improvement of the hotel’s reservation system, and the internationalization of the exhibition facilities. The hotel industry communication is large. Similarly, large -scale and group hotels tend to connect with large conventions and exhibitors to form a large -scale situation of organizational operation.
(3) The prospect of the development of micro -urbanization
First, a new positioning of the core place of the hotel’s convention and exhibition tourism must be made. The hotel no longer means an isolated building, which will contain the plot and more natural environmental factors. Of course, today’s large hotels in China will have its own independent space on the periphery of the building, but in the context of the convention and exhibition tourism, hotels will be carried out around space and natural factors, instead of using them as simple foils or embellishments. Because as a hotel at the exhibition venue, it provides more than just a place for accommodation and conference venues, but a new environment that can take the participants from the working environment they originally familiar with. The hotel’s comprehensive ability is stronger. Providing conferences and exhibition venues, just a level of the hotel. Life and leisure after the meeting put forward a full range of service requirements for the hotel at the reception exhibition. In this context, the integration of the hotel means that the hotel itself will become an independent and comprehensive living functional area, which will grow the face and structure of a city. In a natural, a miniature city hotel is the new landscape and driving force brought by the exhibition hotel to tourism.
. Conclusion
Themounts as the branch of the exhibition industry and hotel industry, standing out in the convention and exhibition economy background, occupying a place in the convention and exhibition market with its unique advantages, although although although History is not long, but has a good development momentum and prospects, and is forming its own service standards and systems. As an important carrier of the integrated development of the exhibition and the hotel, the international development path of the exhibition hotel has been boldly tried. The exhibition hotel will play a greater role in the convention and exhibition industry through its own continuous improvement and innovation. New momentum of economic development.
The 2008 Olympic Games has an unprecedented impact on the Beijing hotel industry.